It cannot be denied that selecting an e-commerce platform is crucial to achieving the success of an online store. An efficient platform must help you not only to sell products but also to manage inventory, sales performance and create reports. In addition to the basic functionalities of a page, what are the features that one e-commerce platform must have to meet your need:
Various payment gateways: the easy payment processing is, the fewer chances that the customers will give up at this final step. Customers prefer the payment method that they are familiar with, so just offer payment options as many as possible and then no potential customers will be missed.
In case you are still overwhelmed with Google search results, you can spare 3 minutes for the 5 best eCommerce platforms assessed by our experts.
Shopify must instantly pop up in your mind when thinking of eCommerce platforms. Established in 2004, Shopify has powered over a million merchants globally and contributed $319 billion to the worldwide economy. You can establish an online shopping website integrated with social networking, shopping cards, various payment options, product blogs and much more. The price of official and popular Shopify plans are from $29 to $299 a month, and if you integrate another payment method rather than Shopify Payment, it will charge you a certain amount according to sale.
Magento Admin view
Magento is one of the world’s leading platforms that you must not ignore when doing eCommerce research. Magento can support e-commerce stores of all sizes, from small to wholesalers. However, they would require you a slight programming knowledge so it is not truly friendly to beginners.
Expensive plans: compared to Shopify, the cost of Magento is significantly higher, the starter plan is about $2,000 and the Pro one costs $3,417 monthly.
Demo of WooCommerce
Different from the two above platforms, WooCommerce is plugins on WordPress so it is the most friendly tool for both beginners and professionals to upgrade eCommerce functionality for WordPress. The platform is not only free but also open. While the Shopify or Magento basic plans require cost to run, WooCommerce is completely free. Furthermore, designers and programmers can adjust and alter the code.
BigCommerce is a SaaS eCommerce platform that enables you to launch your store and sell products without any web hosting or software. The price ranges from $29.95 to $299.95 monthly for Standard, Plus and Pro plans and Enterprise plans are customized according to your business. BigCommerce also offers 12 free elegant templates with drag-and-drop page builder, SEO features and CMS function in order that you can optimize the site performance.
Similar to Magento, OpenCart is a free, powerful and more IT-based-required platform. You need at least basic code knowledge to start a website by OpenCart, that sounds pretty hard for beginners! However, you can build your store with full functionalities such as an infinite number of products, various payment gateways, multi-currency compatibility, backup and restore tools, etc.
Above are the top five leading e-commerce platforms, hope that after this article, you can have accurate evaluation and selection among the huge variety of platforms.