Waterhaul

Implementation of Product Information Pop-up

Client
Waterhaul UK
Service
Theme Customization
Timeline
February 2023
38997849243937

Client Overview

Waterhaul is dedicated to creating high-quality, sustainable eyewear using recycled ocean plastics. Their commitment to sustainability and transparency requires clear and accessible product information. Waterhaul needed a custom solution to display detailed product information effectively on their Shopify store.

2B Website waterhaul partner
2B Website waterhaul customer review
2B Website waterhaul customer review
2B Website waterhaul partner

Client Needs and Pain Points

Waterhaul required a 'More Product Information' pop-up, accessible from each product page. They needed a way to display specific information for each product variant, as shown in their mockup. The pop-up had to be informative and user-friendly, providing detailed explanations and comparisons.

Project Challenges and Our Solutions

  • Developing a detailed product information form that clearly explains the specifications and benefits of different lens types and other product details.
  • Implementing an image comparison tool that allows customers to easily compare different product variants visually.
  • Ensuring accurate and consistent information display by setting up demo products and creating appropriate metafields.
  • Ensuring the 'More Product Information' button is easily accessible without disrupting the product page layout.
  • We created a comprehensive product form on the left side of the pop-up, which included all necessary information about the lenses and other product features.
  • We added an image comparison feature on the right side of the pop-up, enabling customers to see side-by-side comparisons of different product variants as outlined in the mock-up.
  • We developed demo products and established metafields, along with a detailed guideline for data input, to maintain uniformity and accuracy in product information.
  • We linked blog posts to images and text within the pop-up, offering customers deeper insights and engaging content related to the products.
  • We strategically placed the button under the product description, making it convenient for customers to access the additional information without cluttering the page.

Key Achievements

37990645399841

Successfully implemented a custom product information pop-up, enhancing the user experience.

37990645399841

Improved customer engagement by providing detailed, variant-specific information.

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Integrated image comparison and blog links for a richer, more informative shopping experience.

Client Testimonial

Working with this team was a seamless experience. They understood our need for detailed product information and delivered a fantastic pop-up feature that our customers love. The enhanced functionality has greatly improved our online shopping experience. Highly recommend their services!" - Waterhaul

Summary

The Waterhaul project was a success, featuring the development and integration of a custom product information pop-up. This enhancement allowed Waterhaul to provide detailed, variant-specific information, improving customer engagement and satisfaction. The new feature seamlessly integrated into their Shopify store, aligning with their brand's commitment to transparency and sustainability.

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